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Sacred River Festival
Curating immersive cultural heritage narratives, annual digital archives, and editorial visual frameworks celebrating classic Indian performing arts.
The Genesis & Foundation
After working for several months with Yeshwant sir and his team, it was time to start marketing the Sacred River Festival (SRF). The crucial requirement at this juncture was to develop a dedicated website that would comprehensively document the festival on an annual basis. So I started the process of designing the website.
Artistic Immersion & Heritage
The SRF, presented by The Devi Ahilya Bai Holkar Charitable Memorial Trust and Ms. Mary McFadden, is a distinctive cultural event providing guests with four days of immersion in India’s rich performing arts, showcasing vocal, instrumental, and dance idioms. Each morning features intimate lecture demonstrations with interactions between the moderator, Anjana Rajan, artists, and guests.
Scenic Ghats & Future Archive
The evening performances take place in the picturesque settings of Maheshwar’s riverbank ghats, temples, and fort battlements. This newly created website becomes the bedrock foundation of a permanent future archive, documenting this extraordinary cultural celebration year by year.
